FREE RESOURCE / FOR SEO PRACTITIONERS

Questions into actions.
One page at a time.

A guided Excel planner to review content gaps, assign useful edits and record what changes. Includes instructions, five worked examples and dropdowns. No email or API key required.

What’s inside

  • Start here: instructions and definitions.
  • Worked example: five fictional findings, including a rejected suggestion.
  • Your audit: 30 rows with coverage, relevance and action dropdowns.
  • Action plan: priorities, owners, deadlines and review status.
  • Results log: separate content checks, citation observations and enquiries.

How to use it

  1. Open the workbook in Excel and read Start here.
  2. Review the worked examples, then enter your own questions in Your audit.
  3. Choose an action after checking relevance, existing answers and facts.
  4. Copy accepted finding IDs into Action plan and assign the work.
  5. Record changes and later observations in Results log.

This is a manual planner. Rows do not transfer between tabs automatically. It does not run an audit or measure citations. Verify AI suggestions before making changes.

OPTIONAL / STAY IN TOUCH

More notes from practice.

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